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T&J Travel and Tours
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Cebu
30,000 years ago the Negrito race crossed the Asian
continent through the land bridges. With the
disappearance of the bridges, islands were formed,
Cebu was formed. Being part of the Malay
peninsula, Cebu was part of the Malay empire
around 500 A.D.

Early inhabitants refer to this island Zebu or Sugbu,
whose trade and commerce reaches as far as
Thailand and China was well as the near Malay
countries.

The people lived in log houses with nipa roofs and
used porcelain wares and earthen jars to contain
wine and water. They wore gold jewelries and other
ornaments to adorn themselves and their clothes.
The men wore bahagui at the lower torso and silk
turbans on their heads and their bodies were marked
with tattoos. The women on the other hand, wore a
loose sack-lined blouse, called chambarra, on tops of
a square length cloth skirt wrapped around the
waist. Some of the women did not wear anything
from the waist up, but they painted their lips and
nails and decorated their hair with flowers and
colorful turbans and wore beautiful jewelries.

The later part of the year 1521 marked the Spanish
era with the landing of Fernando de Magallanes and
the baptismal to Christianity of Datu Humabon and
Queen Juana and their followers. Magallanes was a
Portuguese explorer who sailed under the Spanish
expedition of 5 ships and more than 200 men.
However, he died in the hands of Datu Lapulapu, a
chieftain in the island of Mactan. The famous battle
marked the Filipinos' aversion to foreign dominance
and rule. It was 44 years later after Magellan's death
when the expedition of Don Miguel Lopez de
Legaspi and Fray Andres de Urdaneta (April 1565)
that Christianization and Spanish colonization took
place. Legaspi bombarded the palisades of Rajah
Tupas and destroyed the village and called it Villa
del Santisimo Nombre de Jesus. and became the first
Spanish city established by the Spanish Cortes in
1571.


Although the revolution did not last, the
Spanish-American War, finally ended the Spanish
rule when the Americans won in the Battle of
Manila Bay. Spain officially turned over the
Philippines to the Americans in the Treaty of Paris.

The American set the country to a
semi-autonomous rule when the Philippine
Commonwealth was establish in 1935, with Manuel
Quezon as president and Sergio Osmena, a Cebuano,
as vice-president.

Cebu, being the most densely populated island in
the country, served as a vital Japanese base during
the Japanese occupation in the Second World War
which began with the landing of the Japanese
Imperial Army on April 1942.
When Cebu was "discovered" by Ferdinand Magellan in
1521, it was truly a discovery, for it opened the eyes of the
world to what it did not expect to see.

We had been a bustling trading post in Asia, long before the
first of his ships landed, positioned right in the middle of
whatwas to become the Philippine Archiepelago.

The island, with its natural port, was a logical destination,
and its people, so steeped in the ways of trade and
commerce, were its greatest natural resources.

Fast-forward 436 years, and Cebu remains a discovery. It
remains that one bright spot, situated right at the geographic
center of the archipelago. It is the fastest growing economy
in the country, with an average growth rate significantly
higher than that of the entire nation, and any other province.

The Province leads 78 other provinces in gross assets,
equity and total income.
Frequently been asked: WHY CEBU?

Because there is a reason why we are number one.

There is a reason why this small island leads the entire
country in exports of furniture, fashion accessories,
carageenan, gifts, toys, and houseware.

There is a reason why Cebu consistently gets the biggest
chunk of tourist arrivals yearly, and has become the tourist
gateway to Central and Southern Philippines.

There is a reason why Cebu is fast becoming the I.T. and
call center capital of the country.
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